Pawanism - The New Manthra in Tollywood

July 14, 2014 - 03:22 PM IST Aadi | Rahul Ravindran 

Tollywood seems to be smitten by a new manthra called Pawanism. The trendsetter is undoubtledy Nithin who happens to be an ardent fan of Pawan Kalyan.

Nithin who was struggling with back to back flops has invited the Power Star for the Audio release of his film Ishq. The movie turned out to be a hit and it gave a new hope to Nithin's declining career.

Be it a sentiment or superstition, Nithin chose his next film's title as Gundejaari Gallanthainde which is a word from lyrics of Pawan’s super hit movie Gabbar Singh and he even remixed Pawan's super hit song from Toliprema in the film. His sentiment turned to be true, the movie not only became a super hit and declared as the biggest grossers of Nithin's career, but also put him back into the form.
 
Few film makers seems to be inspired by the same funda and made movies like Kevvu Keka, Pilla Nuvvu Leni Jeevitham, but the results were not fruitful.
 
As per the latest reports, young Hero Aadi too caught up Pawanism and has included a dialogue on Pawanism in his upcoming movie Gaalipatam. The dialogue goes like this: Factionism lo Blood vuntunddi, Communism lo Red vuntundi, Pawanism lo Nijam Vuntundi,Nammina vallaki Future vuntundi.
 
The movie is directed by Naveen Gandhi and produced by Sampath Nandi. The movie’s audio was released two days ago and got good response.

ALSO SEE: Gaalipatam's Hero Aadi On Pawanism