Time and again we have mentioned and stressed how content is the king in the entertainment industry and as a hero, one should always be mindful of that. Whenever heroes or directors neglect that fundamental and begin to think whatever they show sells the audience gives it right back to them which is a required wakeup call.

This time, it is the turn of Natural Star Nani to have his share of enlightenment. When his movie ‘MCA’ came, it was the star stamina of Nani than the content which got him through the success zone. However, the audience was not ready to give him a second chance. His latest offering ‘Krishnarjuna Yuddham’ is heading towards a dud.

Right from the day of its release, the film could not muster enough positive word of mouth and within no time it took a sharp dip. Another reason could also be the lackadaisical attitude of Nani and his team that the film will anyhow work. Anyways, let us wish Nani takes more care of the content from his next and bounces back.