All eyes on Nayantara's Rs 5 Lakhs Offer!

September 15, 2015 - 06:40 PM IST Nayanatara | Maaya 

Don’t jump to conclusions about ‘Nayantara’s offer’. As you know publicity is a key factor behind a film’s success and sometimes there is publicity alone (but no content in the film). And filmmakers resort to all kinds of gimmicks to pull the crowds. A star’s film needs no such tricks but a small budget/ off-beat/rare genre film with no great star value often requires some good push. Having said this we are talking about a Tamil dubbing film featuring Nayantara in the lead role.

Going into the details of the offer, here it is – Watch Nayantara and win Rs 5 lakhs! Yes, what you read was absolutely right! All you need to do is watch Nayantara’s yet-to-release Supernatural horror film Mayuri all alone in the theater without any change in your pulse rate and blood pressure. If you can crack this down, Rs 5 lakhs are all yours according to producer C Kalyan.
 
This challenge thrown by ace producer C Kalyan is the talk of the town now. Mayuri is schedule to hit the screens on the 17th of September and is locking horns with Nithiin’s Courier Boy Kalyan. While some criticize the age old publicity concept, some are thinking of trying their luck! Industry onlookers opine that the cash prize can manage to bring in some openings to the film and the rest depends on the merit of the film.
 
Actually Nayantara’s Mayuri is a dubbing film and its original version in Tamil is releasing as Maaya that is directed by Ashwin Saravanan. So anyone out ready there for this challenge?